VNF - Jack Trout, a marketing master once said “Marketing is a battle of perceptions, not products”. However, each firm has its own way to occupy the heart of consumers. Tan Hiep Phat does have a strange way to carry out that.
In Vietnam, an organic farmer tackles an agricultural paradox. Demand is high and organic farming benefits are self-evident, but government and consumer support has been tepid, thus far.
Prime Minister of the Netherlands Mark Rutte and Vietnamese Deputy Prime Minister Vuong Dinh Hue attended a roundtable discussion with 70 leading Dutch businesses and senior officials of Vietnam's ministries and sectors in Hanoi on April 9.
GOJEK’s Vietnam subsidiary GO-VIET has launched food delivery service GO-FOOD in Hanoi, adding a feather to its cap as it looks to expand its food delivery service in the country.
Việt Nam’s newest carrier Bamboo Airways said last week that it will start operating charter flights to the Japanese prefecture of Ibaraki during the Golden Week in Japan.
Small vendors in Vietnam are pulling out all the stops to counter the onslaught of Western-style supermarkets, convenience stores and the like that are gradually changing the retail sector.
The Mekong Delta province of Long An and the Republic of Korea (RoK)’s Chungcheongnam-do will enhance socio-economic collaboration under an agreement inked between leaders of both sides in the Vietnamese locality on April 4.
Several supermarkets in Vietnam have replaced plastic packaging with banana leaves in an effort to reduce plastic waste.
Japanese casual wear retailer Uniqlo has advertised vacancies for managerial and retail positions in Vietnam.
Private conglomerate Vingroup has acquired convenience store chain Shop&Go for $1 as part of continuing efforts to grow its retail business.
Recognising the threat online retail channels, owners of shopping centres will have to explore the use of retail space for non-conventional uses, particularly education, flexible workspaces and fitness clubs, according to Jones Lang LaSalle Incorpora
Businesses should aim for sustainable economic development by using environmentally friendly production and “green” financial sources, experts have recommended.
The Vietnamese economy expanded 6.79% in the first quarter of 2019, the General Statistics Office (GSO) announced on March 29.
The Electricity Vietnam’s Central Power Corporation (EVNCPC) has announced that it plans to invest over VND7.3 trillion (USD317 million ) in a power grid in the central and Central Highland provinces this year.
The 7th “Vietnamese students-Japanese enterprises exchange and connection” was recently held in Osaka (Japan), by the Vietnamese Consulate and the Kansai Economic Federation, the Japan Vietnam Business Support Center (JVBSC) and Wasabi Morikosan co
The Food & Hotel Vietnam (FHV) 2019, the nation’s leading international food and hospitality trade exhibition will take place in three days (April 24-26) in HCMC.
The European Union’s technical assistance project, started from February 2019, will help Vietnam strengthen competiveness of its destinations and gain a better position in the changing international tourism market, according to the Vietnam Tourism Ad